Nigel Adkins has echoed the sentiments of owner Anton Zingarevich, by singling out the importance of youth football at Madejski Stadium.
It was confirmed on Tuesday evening that the Royals Academy have reached the play-off stages of the Barclays Under 18s Premier League - and will now take part in a prestigious semi-final on Saturday 11th May.
"The future of the football club is the youth coming through," said Adkins.
"Eamonn Dolan heads up the Academy structure here and all being well, we'll get EPPP1 category status. The under 18s won against Manchester United and we've got some really talented players. What we've got to do is make sure there is a pathway for them to get into the first team. The principles and standards of play that we want, we want throughout the whole football club. And all being well, once we get back in the Premier League we'll be well equipped to give ourselves a situation where we don't get relegated."
The Royals Academy take on Crystal Palace on Wednesday afternoon, before finishing off their 'regular' season with a trip to Chelsea on Saturday morning. Their final placing in the top three will then dictate their opponents in the semi-final.
for the latest league table or here
for a breakdown of the Premier Academy League structure.