Royals midfielder Jay Tabb was left to rue a second half penalty appeal that was turned down by referee Howard Webb at the DW Stadium this afternoon.
Tabby chested the ball down, burst into the box and seemed to be tripped by a sliding tackle just before he could pull the trigger, but the referee saw no infringement and gave nothing with the game delicately poised at 1-1.
"To me it felt like a penalty," he told Reading Player and BBC Radio Berkshire after the injury time defeat. "Whichever way you look at it, if he hasn't got the ball, I've got a bruise on the side of my foot that says it's a penalty.
"If it wasn't a penalty it should have been a yellow card for a dive. He's been a very good Premier League referee for quite a few years now, but I think he's got that one wrong.
"It felt like I took it past him, the ball wasn't running out of play and I was ready to have a shot. But as I say I've got a bruise on the side of my foot to prove I did get kicked.
"I haven't seen it again on TV yet to be honest, but I've been told by a lot of people that it looks like a penalty.
"But we don't want to dwell too much on things like that, because even if he'd given it and we'd scored, they would still have been given chances to get back into it."
"As a team we're giving away too many chances," the straight-talking Tabb continued. "If they have too many shots on goal, the opposition are going to score goals.
"We've got to stop that as a team, I'm not singling out anyone there, we have to stop that as a team.
"If you look at the average number of shots teams are having on our goal this season, I think it's about 17 or 18 shots per game. Teams are going to score goals with that many chances.
"You can't let opposing teams have 18 shots on goal and keep expecting your goalkeeper to be man of the match every weekend, that's not how it works.
"It's got to change. I don't know how we're going to do it, but it's got to change.
"We're getting chances of our own - Alfie's had a good header saved in the second half, and we had a few chances in the first half. But we're giving teams too many opportunities.
"We're getting into winning positions in near enough every game, but it's so disheartening when you don't take the chances you get to win games."
Brian McDermott's men have a chance to bounce back quickly with a trip to Aston Villa scheduled for Tuesday night.
"We've got to forget about this game. We would have been looking to try and get four or six points from these two games, but all we can do now is try to take maximum points on Tuesday.
"We've shown we are capable of competing against any team this season, we beat Everton last weekend for example.
"And we keep taking the lead, but sooner rather than later we've got to start turning these leads into wins."