Help the Hospices has been selected as the Official Charity Partner of The Football League for the 2011/12 season.

As the national charity for hospice care, Help the Hospices represents and supports local hospices, and champions the very best care for anyone facing the end of their life.

Chosen by fans following a public vote on The Football League website, Help the Hospices will benefit from unrivalled exposure across the League's 72 member clubs throughout the season with a wide range of fundraising activity and awareness building initiatives.

Your messages can make a difference
For every home match, we gladly receive birthday, anniversary, wedding day, exam passing and other congratulatory messages - to be broadcast on our big screen at half time and in our official matchday programme.

We operate this service free of charge, but we also aim to make a difference where we can!

So for the privilege of seeing your message up in lights or in print, if you would like to make a voluntary donation to our chosen charity for 2011/12, Duchess of Kent House, you can do so by visiting http://uk.virginmoneygiving.com/theroyal.

It is quick and simple, and all donations are very gratefully received no matter how small - so please give what you can!

To request a message - please email birthdays@readingfc.co.uk and the virginmoneygiving details will form part of the automated response you receive.