Reading Football Club is looking for a club sponsor for next season and beyond, with current sponsors Kyocera among those currently holding discussions.

Commercial Director Pat Coyne said, "We are talking to Kyocera and a number of potential new club sponsors, and would be happy to hear from anyone else who may be interested.

"This is a great opportunity for a major company to benefit from an association with a Barclays Premier League club, including shirt branding and significant global exposure to the League's worldwide TV audience of more than 80 million people per week.

"A club sponsor can increase sales through marketing and promoting to our expanding fan base throughout the thriving Thames Valley community, and also enjoy use of the first class corporate entertainment facilities at Madejski Stadium."

Kyocera's current contract as club sponsor expires at the end of this season.