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Commercial

New Commercial Director appointed

5 July 2013

Ben Wells joins Reading

The Royals are pleased to announce the appointment of Ben Wells as our new Commercial Director.

Ben brings with a him a wealth of experience from sixteen years on the commercial side of sport, having worked at Chelsea for six years, where he had responsibility for sponsorship, marketing, CRM and global touring.

He has also worked with major global brands such as Samsung, Philips and adidas; as well as FIFA, the WTA and Premiership Rugby and is a board director at the European Sponsorship Association.

Ben said, “I am delighted to be joining Reading Football Club. I was struck immediately by the strategic vision of the Board and its commitment to taking a long-term approach to achieving its objectives. Reading has built a reputation for being smartly-run, with a strong grounding in its community and I am looking forward to building on this excellent platform to continue the club's development.”


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