Boss wants fearless ambitionBoss Nigel Adkins wants our fans to enjoy every minute of the new season ahead.
The boss closes out a brand new hour-long documentary on the club with a message to our fans, and he wants our players to play with a 'fearless ambition' at Madejski Stadium.
He said, "As long as we keep a positive environment around the place, to allow players to go and play, they will play with a fearless ambition to pass the football, and take the risks that make it exciting.
"That is important, but ultimately if you come down to Reading I want people to enjoy it. I want people with smiles on their faces, if you pay your hard-earned cash you need to know the players are working hard on the training ground, and endeavouring to win games and entertain.
"So if you come down I want you to have smiles on your faces and enjoy the whole occasion. Bring the family, laugh, sing, shout, enjoy what's on offer and make it a friendly place - but intimidating for the opposition because they know at Reading Football Club the supporters are going to get right behind the team all the way through the game when we've got the ball, and make it a noisy, exciting place to be."