Hammond on transfers
Nick Hammond has reiterated that the club remain active in the transfer market, while he also confirmed we would like to bring in a striker on loan and anticipates a decision from midfielder Momo Sissoko in the 'next few days.'
Speaking to our former captain Ady Williams on BBC Radio Berkshire, Nick said, "As you know Ady we didn't sign anyone in the last 24 hours but we had done three very good deals prior to that; Wayne Bridge, Royston Drenthe and Danny Williams.
"We are still aware that there was an expectation from the supporters, I understand that and there may be a little bit of disappointment, but what I would like to say to you is that as a club we remain active. The manager and I are still pro-active and keen to add a player or two to the squad. The emergency window opens next week and that gives us an opportunity to continue to pursue some targets.
"There are one or two targets we lost out on earlier in the summer, then when we came to the end of the window there wasn't a deal that was right for the club and feasible. Understandably people will be slightly frustrated, on the football side myself and Nigel were as well. But if you look at the business in the Championship there's not been an amazing amount done because you're playing second fiddle to the Premier League."
Asked specifically about attacking options, Nick said, "Yes, we would like to bring another striker to the club.
"Were we in a position to buy a striker that was potentially on our list? Financially we weren't in that position because you still have to run a club in a sensible fashion, and you'll see the same at other relegated clubs.
"The only way to get someone out of the Premier League is to pay over the top. You pay an enormous amount more in terms of transfer fees and a massive premium on wages, above and beyond what you're already paying in the group.
"We have come out of the Premier League and the club has to continue to function sensibly. We lost £30million in revenue but still have a very strong squad and a very competititve wage bill for the Championship. Yes we have a large parachute payment but as I say a very, very good wage bill as well.
"We've brought three high class performers into the squad already and therefore the squad is strong.
"Ours is a fantastic club, we all know what a good club it is and I believe completely in our potential. In some ways the transfer window is artificial for Championship clubs, the emergency window allows us to bring a player in, either short term or to get a longer term deal in place. That is what we will continue to do."
And Nick praised owner Anton Zingarevich for his role in getting Momo Sissoko to Madejski Stadium for talks, saying, "The owner has worked extremely hard on that to tell him the project and what we're trying to achieve here.
"He has been here to look round and see what we are all about. He's a free agent with a good background and will take his time to look at options, which we understand.
"The owner has been very pro-active in terms of that discussion, to put us in with a chance. From his point of view there's no rush, but we are an option to him. The owner has done an incredibly good job to sell the club to him and Momo has been impressed by us.
"He has a contract offer from us but rightly he will look at the options. We have to respect that and you can never box a player into a corner, I think we'll know in the next few days whether he's ready to take up that opportunity."