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Brian Tevreden appointed CEO at KSV Roeselare

Technical Director set to step up and take CEO role with our owners’ Belgian club

12 September 2018

Reading Football Club can announce that Technical Director Brian Tevreden has been appointed as Chief Executive at Belgian side KSV Roeselare.

Our owners Mr Yongge Dai and Ms Xiu Li Dai have formed a strong working relationship with Brian, who will now focus his attentions on supporting Spanish manager Jordi Condom as KSV Roeselare and help to fuel their ambition to challenge for a return to the Belgian top flight for the first time since 2010.

Ms Xiu Li Dai said, “Brian is a dedicated professional who is very well respected by all who have worked alongside him at Reading. I am very pleased that he will be joining KSV Roeselare as CEO.”

Brian Tevreden said, “It has been an absolute honour to represent Reading Football Club during the last two and a half years and a real privilege to work alongside so many good people within the club – owners, members of the board, managers, coaches, players, supporters and staff. Now I am really looking forward to this new challenge with KSV Roeselare.”


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Chief Executive Ron Gourlay said, “Brian has worked very hard for this football club and I have enjoyed working with him. He has certainly earned this new opportunity. Personally, I would like to wish him every success in his new role with Roeselare and all the very best for the future.”

Amsterdam-born Tevreden’s career in football began as a defensive midfielder in both his native Holland and Greece, before a move into coaching came in 2011 when he took up a role at Ajax.


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Brian arrived in Reading in 2016 when he was appointed as Head of International Football and Development and the departure of Nick Hammond soon saw Tevreden step into the role of Technical Director at Madejski Stadium.

In his first full season in the position, he helped to piece together a squad capable of challenging for honours in 2016-17; the Royals finished third in the Championship and only narrowly missed out on a return to the Premier League at Wembley.

Now, he begins a new challenge in Belgium and everyone at Reading Football Club would like to wish him the very best of luck in his new role in the Schierveldestadion.

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