In December, we wore home shirts emblazoned with a rainbow-coloured Casumo logo in support for the annual Rainbow Laces campaign.
Not only did we walk away with all three points that afternoon, but our Prinicpal Partner Casumo generously donated a magnificent £5,420 for evert completed pass and the two goals we scored in beating Nottingham Forest at the Madejski.
That pot was split between between Stonewall and an Allied Rainbow Communities charity in Casumo's native country of Malta, Malta Pride.
But Casumo have donated the special rainbow shirts to a local charity, Support U, who are now auctioning them to raise funds for their work within the LGBTQ+ community in Reading.
🏳🌈 Casumo donate an amazing £5,420 to charities supporting inclusivity in sport!7 December 2020
Support U are a leading LGBTQ+ help and support service, founded in 2010 and based in Castle Street in Reading.
Having identified the need for a service to help those who need support with LGBT+ issues and the inclusion of LGBT+ people, Support U has since been run by a dedicated team of volunteers responsible for delivering that help and support through its website, telephone helpline and face-to-face consultations.
And all funds raised through the auction of these shirts will help Support U continue the fantastic work they do within our inclusive and diverse community.
Get a @ReadingFC matchday shirt!— Support U LGBT+ (@SupportULGBT) January 8, 2021
Bid for a Reading FC Matchday shirt from the Rainbow Laces match on the 5/12/20 Bidding is now open for these limited edition shirts. Pick your favourite player from our list. Good Luck!https://t.co/E1J50bMm2J pic.twitter.com/vVb2ujK06o
Head of Sales and Partnerships at Reading Football Club, Tim Kilpatrick, said "We pride ourselves on being a family club, diversive and inclusive, bringing football to all who want to support the Royals!
"This initiative was led by our Principal Partner, Casumo, who wanted to work with us and give their full support to the recent Rainbow Laces campaign.
"For the Nottingham Forest fixture, not only was the Casumo logo on the front of our famous blue and white hooped shirts changed to rainbow colours, but our goal nets were also changed to feature a rainbow pattern – a first in English Football.
"And although Casumo have already donated £5,420 to related charities – the opportunity to work with Support U to increase the local impact of the campaign made perfect sense to both club and club partner."
The auction is live now and Royals fans can bid on these exclusive one-off shirts now!